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Nevertheless, given that it is a free application there’s no harm or risk in giving it a try. While there’s no cost involved it doesn’t always have quite the same muscle as some of the other more inclusive social media management tools that are out there. TweetDeck is of definite appeal if you’re a business owner who’s content to try and exploit the value of tweeting about your activities. All are perfectly decent competitors worthy of investigation. However, for a wider range of options it's a good idea to check out the likes of Hootsuite, SocialPilot, Buffer, eClincher, Sendible, Statusbrew, Loomly and Zoho Social. TweetDeck will certainly appeal to individuals and business users who spend much of their time and focus on Twitter. Minor queries or questions can also be answered by searching online or asking other users, so the minimal support options are nothing to worry about. The only issue you may encounter is having the capacity to keep up with all of the columns and the information flooding through them, depending on how many you have active at any given time.
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That’s not to its detriment, however, as the browser-based software is generally pretty easy to use and also seems pretty stable no matter what platform you’re using it on. If you enlist them all there is the tendency for the interface to become a little over the top, but it is doable although works to best effect if you have a large or dual monitor setup.ĭue to the fact that TweetDeck is more like an extension of the regular Twitter experience you’ll find less of a support structure than that delivered by other dedicated social media management tools. These are followed by List, Collection, Trending, Likes, Messages, Mentions, Followers, Scheduled, Messages (all accounts), Mentions (all accounts) and Activity. The options include Home, User, Notifications and Search. You can stick with default options or dip into the controls and choose to configure the interface with more columns as needed. At the left of your screen there are core controls, which let you tweak and fine-tune the interface as needed. TweetDeck is primarily about columns, which sit on the viewable area on your screen and deliver a variety of information, depending how you have them configured.
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Full marks to Twitter for making everything that little bit slicker with the latest incarnation. It’s additionally handy for getting the search option up quickly, if you’re on the lookout for something in particular. If you’re prolific on Twitter this can be a real boon, allowing you to speed up your workflow. The other natty feature worth mentioned is the keyboard shortcuts option.
In the same way as the other columns, you can drag and drop this in amongst the others as and when you need it. It's a great addition, particularly if you have your own content that makes it to the list. Lookout too, for the new ‘Trending’ option, which allows you to add another column that delivers all of the latest developments, dynamically and as they happen. Thankfully, TweetDeck can now be tweaked and fine-tuned within the interface so that you can better manage activities without getting too tied up in knots. The latter is really useful if you’re following the progress of a particular campaign, although can prove quite challenging if you have several things going on at once. In other words, this means you can handle tweets, messages and notifications with ease, as well as keeping tabs on trending hashtags. The fact that there’s a one-stop dashboard also makes management of tasks much more streamlined. For example, Twitter now lets you filter messages much more effectively no matter how many followers you have. In terms of features, these have been shaped nicely over the last few years so that it is now possible to do a lot more than in previous incarnations of TweetDeck.
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It does, of course, also work brilliantly within the realms of an iPhone or Android app, meaning that it can be a powerful tool when you’re on the go. Being that TweetDeck is now owned by Twitter means that all of the features and functions are designed to offer a seamless experience for users, which is by and large exactly what to you get once you’ve signed up. Tweet Deck is, in essence, a social media dashboard application, which lets anyone manage their tweets and associated interaction within the convenience of a web browser. That’s especially so if you’ve got lots of columns activated.
This gives it extensive appeal if you’re a Twitter aficionado, though it does also make the app become rather busy than it already is. Further expanding that appeal is the ability to add any other Twitter accounts if you have them, or as they are created.
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